Recently, we have been taking the time to think more about Customer Service and Gamification. We feel that customer service gamification in call centers is so much more than giving employees rewards for completing basic activities; it is certainly more than a variety of competition-centric game mechanics. Why is that? The answer is simple: simplistic gamification of customer service tasks has nothing to do with delighting customers or customer service employees.
Articles, news and updates related to customer service by GamEffective
Using car racing in gamification? Some people think that using narratives in gamification is a gross over-simplification. We don’t.
Let’s begin with a bold statement: narrative-based gamification is the next big thing in game design for enterprise gamification. It is not about applying narrative “cosmetics” on top of enterprise applications.